Max Pofcher | Graphic Designer

Max Pofcher | Graphic Designer

Max Pofcher

Graphic Designer


Professionalism with an explosion of creativity

Max Pofcher

Graphic Designer


Professionalism with an explosion of creativity

Max Pofcher

Graphic Designer


Professionalism with an explosion of creativity

Services

Services

Branding
Graphic Design
type Design
Art direction
print design
digital design
And More

Branding
Style Guide
Visual Identity
type Design
Art direction
print design
Digital Design

Branding
Style Guide
Visual Identity
type Design
Art direction
print design
Digital Design








Logo Design

Logo Design

Logo Design

I will create a fantastic logo that will perfectly represent your brand.

I will create a fantastic logo that will perfectly represent your brand.

I will create a fantastic logo that will perfectly represent your brand.

































Menu Design

Allow me demonstrate my powers of typography, layout, hierarchy, and composition to create a stunning menu good enough to eat.

Menu Design

Allow me to demonstrate my powers of typography, layout, hierarchy, and composition to create a stunning menu good enough to eat.















Email Design

Email Design

Email Design

Email marketing is critical to the success of your business. I will create email newsletters for you that will engage your current members, grow your customer base, and increase your sales.

Email marketing is critical to the success of your business. I will create email newsletters for you that will engage your current members, grow your customer base, and increase your sales.

Email marketing is critical to the success of your business. I will create email newsletters for you that will engage your current members, grow your customer base, and increase your sales.


















Packaging Design

Packaging Design

Packaging Design

Clean design and innovative ideas create the vessel to deliver your tasteful products.

Clean design and innovative ideas create the vessel to deliver your tasteful products.

Clean design and innovative ideas create the vessel to deliver your tasteful products.

I'm a graphic designer working in the food, beverage, and hospitality industry. I specialize in branding and creating content which will make your business explode!

I'm a graphic designer working in the food, beverage, and hospitality industry. I specialize in branding and creating content which will make your business explode!

I'm a graphic designer working in the food, beverage, and hospitality industry. I specialize in branding and creating content which will make your business explode!

  • Passionate about design, excited about eating and drinking.

  • Creative designer with a flair for innovation and a serious love for food.

  • A superb problem solver that provides excellent customer service and genuinely care.

  • Organized, efficient, thoughtful, and intelligent workflow designed to get the best result possible.

  • Tenacious, driven, and resourceful person who will get the job done.

  • Kind, friendly, and a pleasure to work with.

Project Studies

  • Creative designer with a flair for innovation and a serious love for food.

  • Kind, friendly, and a pleasure to work with.

  • Passionate about design and excited about eating and drinking.

  • Tenacious, driven, and resourceful person who will get the job done.

  • Organized, efficient, thoughtful, and intelligent workflow designed to get the best result possible.

  • A superb problem solver who genuinely cares and provides excellent customer service.

Project Studies

Table 52: an Italian Restaurant

The mission was to create a casual, contemporary, and bright brand identity that appeals to an upper middle class audience who places value on deliciously handcrafted Italian food. The color palette is indicative of pasta, olive oil, and fresh ingredients while also creating a light and energetic aesthetic, hence the use of yellow, orange, and green. The logo utilizes a thin and modern sans serif typography that creates a sophisticated yet casual feeling that is paired with a black fork to perfectly symbolize an inviting restaurant and an excellent dining experience. (Scroll Right)


Table 52: An Italian Restaurant

The mission was to create a casual, contemporary, and bright brand identity that appeals to an upper middle class audience who places value on deliciously handcrafted Italian food. The color palette is indicative of pasta, olive oil, and fresh ingredients while also creating a light and energetic aesthetic, hence the use of yellow, orange, and green. The logo utilizes a thin and modern sans serif typography that creates a sophisticated yet casual feeling that is paired with a black fork to perfectly symbolize an inviting restaurant and an excellent dining experience. (Scroll Right)





Table 52: An Italian Restaurant

The mission was to create a casual, contemporary, and bright brand identity that appeals to an upper middle class audience who places value on deliciously handcrafted Italian food. The color palette is indicative of pasta, olive oil, and fresh ingredients while also creating a light and bright aesthetic hence the use of yellow, orange, and green. The strong use of food photography emphasizes the importance of hand-crafted well made cuisine. The logo utilizes a thin and modern sans serif typography that creates a sophisticated yet casual feeling that is paired with a black fork to perfectly symbolize an inviting restaurant and an excellent dining experience. (Scroll Right)

O Bar: A contemporary and classy bar

The objective was to design a brand identity for an upscale and elegant cocktail bar that would attract a younger crowd. I used a graceful sans serif typography paired with a simple sans serif typeface to create a modern feeling. The logo is simple and bold adding to the classy minimalist aesthetic with a burst of excitement indicated by the size of the O and the flourish of the tail. Cocktail-centric photos were used to showcase the products and embodies the perfect place to come unwind with your friends in a lively and welcoming atmosphere. (Scroll Right)

O Bar: A contemporary and classy bar

The objective was to design a brand identity for an upscale and elegant cocktail bar that would attract a younger crowd. I used a graceful sans serif typography paired with a simple sans serif typeface to create a modern feeling. The logo is simple and bold adding to the classy minimalist aesthetic with a burst of excitement indicated by the size of the O and the flourish of the tail. Cocktail-centric photos were used to showcase the products and embodies the perfect place to come unwind with your friends in a lively and welcoming atmosphere. (Scroll Right)

O Bar: A contemporary and classy bar

The objective was to design a brand identity for an upscale and elegant cocktail bar that would attract a younger crowd. I used a graceful sans serif typography paired with a simple sans serif typeface to create a modern feeling. The logo is simple and bold adding to the classy minimalist aesthetic with a burst of excitement indicated by the size of the O and the flourish of the tail. Cocktail-centric photos were used to showcase the products and embodies the perfect place to come unwind with your friends in a lively and welcoming atmosphere. (Scroll Right)

The Brazen Boar: A modern and upscale gastropub

The aim is to create a warm and inviting atmosphere for a modern upscale gastropub called the Brazen Boar. I designed the color palette to reflect an earth-centric welcoming environment to come unwind with a craft cocktail after a long day. The logo and name of the establishment represents the sustainably sourced meat that the menu focuses on. The Typography is a mix between a bold slab serif type and sans serif body copy to create a nice visual balance, strong headlines, and easy to read body text. I wanted to have a black and white logo to symbolize the name properly and create a modern classy vibe that the Brazen Boar stands for. (Scroll Right)

The Brazen Boar: A modern gastropub

The aim is to create a warm and inviting atmosphere for a modern upscale gastropub called the Brazen Boar. I designed the color palette to reflect an earth-centric welcoming environment to come unwind with a craft cocktail after a long day. The logo and name of the establishment represents the sustainably sourced meat that the menu focuses on. The Typography is a mix between a bold slab serif type and sans serif body copy to create a nice visual balance strong headlines and easy to read body text. I wanted to have a black white logo to symbolize the name properly and create a modern classy vibe that the Brazen Boar stands for. (Scroll Right)

The Brazen Boar: A modern gastropub

The aim is to create a warm and inviting atmosphere for a modern upscale gastropub called the Brazen Boar. I designed the color palette to reflect an earth-centric welcoming environment to come unwind with a craft cocktail after a long day. The logo and name of the establishment represents the sustainably sourced meat that the menu focuses on. The Typography is a mix between a bold slab serif type and sans serif body copy to create a nice visual balance strong headlines and easy to read body text. I wanted to have a black white logo to symbolize the name properly and create a modern classy vibe that the Brazen Boar stands for. (Scroll Right)

The Villas on the shore: Am intimate resort experience

The goal was to design a visual identity that demonstrates a sophisticated and luxurious vacation experience. I wanted to create a contemporary and classy brand that would be sure to deliver an amazing accommodation experience. This is achieved through showcasing a blue color palette to symbolize being on the shore, using a cursive/minimalist typeface that creates an elegant and posh feeling, and exhibiting beautiful imagery of the beach to entice visitors. (Scroll Right)


The Villas on the shore: An Intimate Resort

The goal was to design a visual identity that demonstrates a sophisticated and luxurious vacation experience. I wanted to create a contemporary and classy brand that would be sure to deliver an amazing accommodation experience. This is achieved through showcasing a blue color palette to symbolize being on the shore, using a cursive/minimalist typeface that creates an elegant and posh feeling, and exhibiting beautiful imagery of the beach to entice visitors. (Scroll Right)


The Villas on the shore: An Intimate Resort

The goal was to design a visual identity that demonstrates a sophisticated and luxurious vacation experience. I wanted to create a contemporary and classy brand that would be sure to deliver an amazing accommodation experience. This is achieved through showcasing a blue color palette to symbolize being on the shore, using a cursive/minimalist typeface that creates an elegant and posh feeling, and exhibiting beautiful imagery of the beach to entice visitors. (Scroll Right)


Max Pofcher is…

Max Pofcher is…

  • Bold

  • Organized

  • Imaginative

  • Hard Working

  • Adaptable

  • Witty

  • Detailed

  • Smart

  • Creative

  • Efficient

  • Innovative

  • Kind

  • Driven

  • Resourceful

  • Hard Working

  • Adaptable

  • Imaginative

  • Bold

  • Witty

  • Detail Oriented

  • Resourceful

  • Organized

  • Efficient

  • Creative

  • Innovative

  • Smart

  • Kind

  • Driven

The Creative Process

The Creative Process

Efficient—Comprehensive—Thoughtful

Efficient—Comprehensive—Thoughtful

Efficient—Comprehensive—Thoughtful

Research

Research

Have a thorough understanding of what is being done and what needs to be done to make your project a success.

Have a thorough understanding of what is being done and what needs to be done to make your project a success.

Have a thorough understanding of what is being done and what needs to be done to make your project a success.

Mood Boards

Mood Boards

Garner inspiration to effectively streamline the process and produce cohesive designs.

Garner inspiration to effectively streamline the process and produce cohesive designs.

Garner inspiration to effectively streamline the process and produce cohesive designs.

Brainstorm

Brainstorm

Come up with some general ideas and directions of focus.

Come up with some general ideas and directions of focus.

Come up with some general ideas and directions of focus.

concepts

concepts

Start to create designs to see what is going to work and why.

Start to create designs to see what is going to work and why.

Start to create designs to see what is going to work and why.

Iterate

Iterate

Touch base with the client and hone in on the end result.

Touch base with the client and hone in on the end result.

Touch base with the client and hone in on the end result.

Execute

Execute

Provide clean designs that resonate and provide results.

Provide clean designs that resonate and provide results.

Provide clean designs that resonate and provide results.

Max Pofcher is…

  • Hard Working

  • Adaptable

  • Imaginative

  • Bold

  • Organized

  • Witty

  • Detailed

  • Smart

  • Innovative

  • Efficient

  • Creative

  • Driven

  • Kind

  • Resourceful

Did I grab your attention?

Did I grab your attention?

Let's make some magic!

Let's make some magic!

Max Pofcher | Graphic Designer



Menu Design

Allow me to demonstrate my powers of type, layout, hierarchy, and composition to create a stunning menu worthy enough to eat.